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“What’s Your Family’s Mission Statement?” – Winning the Wealth Transfer and the Advisor’s Evolving Role with Brian Casey

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With an entire generation of clients and advisors moving toward retirement, the wealth management industry is at a crossroads. Brian Casey is CEO of Westwood Holdings Group, a Dallas-based wealth and asset management firm that has been in business for more than four decades. With wealth now passing to the next generation at an increasing rate, he believes family governance is the defining skill for advisors who want to retain clients across generations. 

In this episode of the Innovation Spotlight, Brian shares how the role of the advisor is changing – and why family governance is at the heart of that evolution. 

In this conversation: 

  • Why 70% of assets leave the advisor when wealth passes to the next generation 
  • How family mission, legacy planning, and annual family meetings are becoming core advisory services 
  • What Westwood is doing with dedicated four-person advisory teams to serve upmarket clients and strengthen retention. 

Innovation Spotlight highlights the leaders and ideas driving the Intelligence Era. Click here to see more. 

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