{"id":14695,"date":"2026-04-08T01:26:57","date_gmt":"2026-04-08T01:26:57","guid":{"rendered":"https:\/\/communify.com\/?post_type=spotlight&#038;p=14695"},"modified":"2026-04-08T01:26:57","modified_gmt":"2026-04-08T01:26:57","slug":"alex-perovic-make-good-processes-then-ai-it","status":"publish","type":"spotlight","link":"https:\/\/communify.com\/en-gb\/spotlight\/alex-perovic-make-good-processes-then-ai-it\/","title":{"rendered":"\u201cMake It Good. Then AI It.\u201d \u2013 Rethinking Advisor Operations with Alex Perovic"},"content":{"rendered":"\n<p>Alex Perovic is VP &amp; Head of Business Enablement &amp; Efficiency at RBC, where he has spent 28 years building an\u00a0expertise\u00a0no job description had a name for:\u00a0identifying\u00a0and\u00a0eliminating\u00a0the administrative burden that stops advisors from doing what they were hired to do.\u00a0<br>\u00a0<br>In this episode of Innovation Spotlight, Alex explains why the real AI opportunity in wealth management\u00a0isn\u2019t\u00a0about replacing advisors \u2013\u00a0it\u2019s\u00a0about replacing everything they never wanted to do in the first place. And why fixing the process\u00a0has tocome before you AI it.\u00a0<\/p>\n\n\n\n<p>In this conversation:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Why automating a bad process is still a bad process \u2013 just faster\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How a 250-household book becomes 700 clients \u2013 and what that means for scale\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Why operations modernization is the hidden precondition for AI success\u00a0<\/li>\n<\/ul>\n\n\n\n<p>Innovation Spotlight highlights the leaders and ideas driving the Intelligence Era.&nbsp;<a href=\"https:\/\/communify.com\/spotlight\/\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to see more.<\/a><\/p>\n","protected":false},"featured_media":14699,"template":"","categories":[],"tags":[],"custom_taxonomy-core_topic":[23,24,7,16,8,10],"custom_taxonomy-product":[25,12],"class_list":["post-14695","spotlight","type-spotlight","status-publish","has-post-thumbnail","hentry","custom_taxonomy-core_topic-communify-experience","custom_taxonomy-core_topic-data-visualization","custom_taxonomy-core_topic-deterministic-ai","custom_taxonomy-core_topic-expert-insights","custom_taxonomy-core_topic-innovation","custom_taxonomy-core_topic-structured-data","custom_taxonomy-product-knowledge-bases","custom_taxonomy-product-mind-ai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u201cMake It Good. 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